Tuesday livestream purpose: Meeting online-specific needs rather than local church needs
Winger explains the distinct function of the Tuesday livestream format within his overall ministry strategy.
The Tuesday livestreams allowed him to address topics needed by the online audience rather than his local congregation — e.g., an obscure Korean cult or issues with Bethel in Redding, CA. His content strategy combined verse-by-verse series (a permanent catalog to binge) with topical one-off videos (discoverable via search when needed). People would find one video, get hooked, and work through years of teaching.
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